*photos provided by Nespresso via Crowd Pte Ltd
I had seen a prototype of a home espresso machine more than 10 years ago in my ex company. Coffee was contained in a fabric like material that forms the capsule and of course the espresso was purged out from the capsule with pressured water. The idea was nouvelle given it's form and aesthetics but the market then wasn't prepared for it and it died a natural death. Then came Nespresso some years later with classy marketing campaigns and suits toting sales representatives manning swanky brew bars and boutiques. This breathe new life into the home espresso machine market with a value proposition so affordable and yet with designs that are both fun, appealing and most importantly, promising the ultimate convenience of espresso from merely pressing a button. At the moment I'm a co-owner of Nespresso Citiz together with friends in my office. Citiz is one of the simplest range that do not have the milk compartment. I would like to have one of their top end Lattissimo at home, like my sister, who's able to put to host her "Tai Tai" friends by pressing a button to churn out cups of cuppucinos with one hand and at the same time carrying little Rachel, my cute little niece, with the other hand. Recently, the good folks of Nespresso brought in the Nespresso Lattissima+ that I thought have a perkier design than it's predecessor and come with a loud and sexy Passion Red. This gives me a chance to get do a one up on my sister haha.
If I'm ever getting one, it has to be now. The Lattissima+ retails at S$688 but with the Great Singapore Sales, you are going to get a $80 discount. |
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